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2021 Cheers and Chocolate Community Crawl

April 1, 2021 @ 8:00 am - April 30, 2021 @ 5:00 pm

Cheers & Chocolate Community Crawl
Toe up to the Starting Line for the 2021 Cheers & Chocolate Community Crawl! Every Woman’s Place and the Culinary Institute of Michigan are again collaborating to create a unique version of the culinary classic that’s been hosted in downtown Muskegon since 2003.
Beginning April 1 and ongoing for the entire month, visit Muskegon County businesses to purchase featured items—from pizza to cannoli, to coney dogs, to pottery! Businesses will give a portion of proceeds from those items back to Every Woman’s Place to support  and help survivors recover from domestic or sexual violence.
CLICK HERE for or a continually updated list of participating businesses
Also part of this year’s event is a Pop-Up Wine Pull on April 17 at Smash Wine Bar in downtown Muskegon, sponsored by Webb Chemical Corp. The pop-up will offer 100 bottles of wine, each valuing at least $15. For a donation of $20, attendees and passersby 21 and over (ID required) can pull a bottle to take home. Find more details and a few of the featured bottles on the Pop-Up Wine Pull Facebook event.
There’s more! In the Cheers Crawl Social Media Challenge, a weekly winner will be drawn at random from all social media posts on Facebook that use the hashtag #cheerscommunitycrawl. Prizes include bottles of wine, floral arrangements, and salon gift certificates. An arrangement donated by Flowers by Ray and Sharon (North Muskegon location) is the featured prize for April 1-9.
Party band Brena will join forces for a Cheers Crawl Finish Line celebration on April 24th at the Olthoff Stage in downtown Muskegon. The community is invited to eat, drink, and stroll the downtown Muskegon Social District for the day then end their outing at Olthoff Stage, where Brena, West Michigan’s premier party band, will perform from 5pm to 8pm. Attendees can put on their party shoes and dance to the music in specially-marked dance circles along Third Street, which will be closed between Western Avenue and Clay Street. The dance circles will be spaced for social distancing between groups.
The CIM chefs will have been busy creating specialty chocolates for sale at the Finish Line. Pre-ordering is now open for these delectable chocolates, which will include flavors representing the CIM (hazelnut latte with coffee ganache!) and EWP (blackberry with dark chocolate and a teal ribbon decoration). Pickup of pre-orders or day-of purchases can be made at the chocolate booth at the Finish Line, made possible by our Chocolate Sponsor, Beth and Jerry Evans.
This event raises funds to support the work of Every Woman’s Place. For 45 years, Every Woman’s Place has provided support to victims of domestic and sexual violence. EWP provides safe shelter, a 24-Hour Crisis Line, counseling, a Sexual Assault Response Team, legal advocacy and services for men, women, and children who have been affected by sexual assault, domestic violence, and sex trafficking.


April 1, 2021 @ 8:00 am
April 30, 2021 @ 5:00 pm
Event Category:


MI, United States
MI United States